What’s your content worth to you?

What’s your content worth to you?

A few years back, I was at an event and a gentleman started telling me about a book project he had been working on for over a decade. It was a reference manual and he had spent every living moment researching and gathering content. From the way he talked, I could tell he poured his life into it. I reckon he had written over 300,000 words. But guess what? He woke up one day to find all his content had disappeared. Gone from his computer. Worst still, he had NO BACKUP. None whatsoever. Nada. Nothing. Over a decades work went down the drain. He was almost in tears when he told me and he was so disappointed, he never restarted the project. The pain was just too much for him. (more…)